A natural and creative problem-solver, I have over a decade of experience working with some of the largest consumer brands in the UK & Australia, to improve their Technical Marketing & Performance.

I’ve worked in e-commerce, telecoms, insurance, automotive, airlines, universities, supermarkets and everything in-between.

Get in touch to see how I can help you.

I’m a hands-on Technical Marketer, specialising in Marketing Technology, Web Analytics & Technical SEO

Who I've worked with

Services I offer

  • I can help your business with:

    • Driving strategic platform capabilities & integrations across your Martech stack.

    • Creating a Single Customer View to collect, unify and activate your user data and enhance decision making.

    • Planning, building and implementing use-cases that drive growth and marketing initiatives.

    • Working collaboratively with your Engineering team to design, develop and implement new data pipelines within your Martech stack.

    • Production updates across your CDP/CEP, including testing, debugging and implementation

    Learn more about my Martech experience and services

  • I can help your business with:

    • Bespoke audits of your existing GA4 properties

    • Fixing tracking errors across both Web & App data streams, including traffic loss, incorrect event/goal tracking & missing/incorrect parameters.

    • Implementing comprehensive reporting & data visualisation, including custom channel groupings.

    • Multi-property standardisation, including large scale (000’s) roll-up property management.

    I have previously worked with GA360 accounts, and hold an active Google Analytics Certification.

    Learn more about my Web Analytics experience and services

  • I can help your business with:

    • Comprehensive auditing/cleaning of your existing tag management configuration, including data layer events & modelling.

    • Implementation, support and maintenance of advanced third-party tags, triggers and variables.

    • Implementation of server-side tagging, to ensure data privacy and data normalisation/validation.

    • Designing a robust governance solution, to ensure a reliable, and repeatable release process.

    I have worked with multiple tag management systems, including GTM, Tealium IQ, Ensighten & Adobe Launch.

    Learn more about my Tag Management experience and services

  • I can help your business with:

    • Tealium IQ auditing, modelling, implementation & maintenance - see more under my tag management services.

    • AudienceStream auditing, diagnostics & improvements, including visitor data enrichment, customer segmentation, and third party audience integrations.

    • EventStream auditing, diagnostics & improvements, including event specs/attributes, data sources, event feeds, & event connectors.

    Learn more about my Tealium platform experience and services

  • I can help your business with:

    • Bespoke enterprise-level technical SEO audits for ultra-large sites.

    • Identifying Information/Content Architecture issues & improvements - I created rarchy.com to help thousands of businesses improve their IA.

    • Investigating traffic/ranking loss, including Google penalty removal advice.

    • Log file analysis to measure crawl behaviour and identify potential issues/opportunities.

    • Monitoring, maintenance and health-check reporting.

    Learn more about my Technical SEO experience and services

Not sure if I offer the services you are looking for?

Do a quick search with your keywords and see if they match our content on-site.

Book a free 30 minute consultation

Use our appointment scheduler to book a free confidential 30 minute video chat to discuss any or all of the below:

  • The problems you are looking to solve

  • The services you are needing help with

  • More about myself / my experience

  • How we can work together going forward

  • Contract terms/length/pricing

If you’re not quite at the consultation stage yet, feel free to shoot over some questions using the contact form below.

Frequently Asked Questions

  • I can usually be available between 6am - 8pm AEST, which translates to the following timezones:

    • GMT: 8pm - 10am

    • PST: 12pm - 2am

    • EST / EDT: 3pm - 5am

    • IST: 1:30am - 3:30pm

  • Australia/NZ: Full working rights

    United Kingdom: Operating outside IR35

    United States: W8BEN form required

    ABN: 88 699 135 607

  • I would more than happy to work from your office as required, depending on the circumstances and location.

Get in touch

If you’re not ready for a consultation just yet, please get in touch with some more information on what you are looking for.

I try to always reply within 48 hours, but this isn’t guaranteed.